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Know which link worked
Campaign link builder
Add UTM tags to campaign links for newsletters, social posts and adverts.
Free to use · No sign-up · On your device
YOUR RESULT
Your result appears here.
Three simple steps.
- Add the destination website address.
- Name the source, medium and campaign; add optional labels if useful.
- Build and copy your tagged link.
Good to know.
Does this track clicks itself?
No. It adds labels to a link. Your destination site needs an analytics service that reads UTM parameters to report on them.
What happens to existing URL parameters?
Other query parameters and the page fragment are preserved. Source, medium, campaign, content and term tags are replaced by the values you enter; blank optional tags are removed.
What should I put in the labels?
Use consistent campaign names such as newsletter, email and spring-sale. Labels appear in the shared URL, so avoid private customer information.
Processing happens in your browser. Closing the tab clears your work. Open-source credits.